If you’re looking for an easy way to make money from home, you’ve probably considered exploring the exciting world of online marketing. You might be wondering what all the buzz is about when it comes to online marketing and making money online – how to make money online with Google Adsense, in particular. If that sounds familiar, continue reading.
The truth is you can make serious cash online without having an extensive knowledge of SEO, digital marketing, or online marketing in general. You just need to know how to play the game – how to make money online with Google Adsense.
Learn The Basics
Before you put in the effort to learn how to make money online with Google Adsense, it’s essential you know the fundamentals. Get familiar with basic SEO, web analytics, and paid search – the Google tools that generate revenue for content sites and online stores. If you’re looking for a quick tutorial to get you started, here’s a great place to learn SEO basics:
To take your knowledge of SEO to the next level, consider getting familiar with something called Google Adwords. With Adwords, you can create ads that appear alongside search results on the Google search page. You can target your ads based on a number of factors, including location, interest, and a variety of metrics to see how your campaign is doing (overview).
If you’re looking to make some quick cash, you might consider trying Adsense for Search. This is where most people stumble – they see the cash grab and run as fast as they can in the other direction. Don’t do that. Adsense for Search is a great choice for beginners who want to try their hand at online marketing. You get to test out the water with Adsense for Search before you step foot in the deep end. Once you’ve tried it, you’ll know exactly what it is you’re supposed to be doing. From there, you can graduate to Adsense for Products or Blogs, depending on your interests. It’s a great choice because it requires little to no investment. You just need to know how to play the game to make money online with Google Adsense.
Create A Niche
Niche-building is one of the most effective methods for learning how to make money online with Google Adsense. You’re essentially creating a small niche for yourself. When someone visits your site, they’ll see a product or service they’re familiar with. While this might not always be the case, you can bet that there are thousands – if not millions – of online marketers out there trying to make a buck off people who are seeking help with SEO, affiliate marketing, or simply want to learn how to make money online for the simple reason that it’s a popular choice. The trick is in finding a small niche that still manages to sell a product or service.
For example, if you’re passionate about lifestyle, you might consider creating a blog around fashion trends. Maybe you’ve got a talent for drawing and you want to make money online selling your art as posters, magazine covers, or on canvas. Your blog’s content might focus on fashion tips, style ideas, or a look into the fashion industry for those who want to pursue this line of work. Basically, you’re creating a space on the web where people come back time and time again to read what you’ve got to say. With niche-building, you might consider creating a blog around real estate or property law. You’ll probably write a lot of content around buying and selling real estate – including how to identify a lucrative bargain and the best times to strike. The more you can do to attract readers to your site, the better.
Get A Domain
When you get a domain name, you can use it in place of a traditional web address. Instead of going to www.mygreatestadventure.com when you’re on the web, you can visit mygreatestadventure.com. Just remember that some webmasters choose to ignore domains completely and continue to use the www.mygreatestadventure.com address instead. In most cases, you’ll see little to no difference to the end user. It’s all about the decision you make.
If you decide that domains are for you, get a.com address. This is what Google, Amazon, and most other major search engines consider the “gold standard” when it comes to websites. If you get a.org address, you’ll have to deal with a lot of junk websites when you do a search. You can also choose a.co.uk,.biz, or.info domain if you want to target the United Kingdom, British territories, or even Ireland, respectively.
Find Relevant Keywords
If you decide to go the SEO route to make money online, you’ll want to find relevant keywords for your content. Try a few out. Get some sample keyword phrases ready to insert into your content to see how they perform in the search engines. Once you establish what works and what doesn’t work, you can craft your perfect SEO campaign.
If you decide that PPC (pay per click) is the way to go, you’ll have to be aware of the latest trends and know how to keep up with them. For example, if fashion is your niche, you might want to consider getting into the “style watch” space. You could create a blog around fashion trends or style advice and target your keywords to those people searching for “style watch” or “watch style”. Keep in mind that when you get into the habit of writing content around keywords, it won’t be long before your SEO-savvy readership grows and you start seeing the return on your efforts. Keep up the good work!
Build A Following
Even if you’ve got a substantial following on social media, it’s important to remember that people come first on the internet. They’ll want to join your site or follow you on social media because it’s easy and free. To attract more readers to your blog or website, consider using free tools like SumoMe, Bitly, or Javelin to grow your audience and allow more people to connect with you. You can also use tools like Google Analytics to track the growth of your website or blog.
If you decide that making money online with Google Adsense is the way forward, take some time to find your perfect niche. When someone is searching for a fashion-related topic, your blog will appear prominently in the search results. Essentially, you’re just creating content to make money online with Google Adsense – that’s it!