I recently came across a survey in which the respondents were asked how much money they would make if they created an online course. 20% of them said they would make less than $250 per month, 40% said they would make $500 per month or more. That’s a pretty wide range! Here’s a little more about that survey and how much money you can actually make with an online course…
The Survey
The respondents were a mix of experienced, digital marketers and content creators. 26% of them had created an internet marketing course, 12% had created an online course for business or brand growth, and 22% had created a product-related course.
Here’s the catch: 65% of the respondents had never created an online course before, and almost all of them (95%) had never made money from an online course. So, it’s pretty clear that there’s a large audience of people who want to create an online course but have no idea how much money they can actually make from it. Enter…
The Course Creator
…the course creator. By purchasing a ready-to-use curriculum from a respectable source like HubSpot, you can jump right into creating an online course without having to worry about designing a website, recording videos, or coming up with engaging content. All you need to do is follow the step-by-step instructions and you’ll be able to launch your course in just a few days. Believe it or not, there’s even an option in the curriculum for creating an affiliate marketing course, which is probably the most popular type of online course to create these days. Why? It’s relatively easy to get started and you can use existing affiliate programs to promote the course. Creating an affiliate marketing course is also a great way to learn more about affiliate marketing.
So, how much money can you make from creating an online course? The truth is, it depends. You don’t have to be a digital marketer to create an online course or make money from it. All you need is a good grasp of HTML, CSS, and basic javascript, and the willingness to put in the time to learn how to drive traffic to your website. For example, if you’re new to online marketing and have absolutely no experience creating websites, you might want to consider taking a web design course (or hiring someone who does).
The Most Popular Courses to Create
To follow suit, I analyzed the popularity of the different courses within the HubSpot curriculum. I grouped the courses by niche and looked at the number of times each was referenced across all the courses included in the analysis. Here are the results:
Digital Marketing
As mentioned above, the digital marketing course was the most popular of the courses included in the analysis. It was referenced the most times across all the courses, followed by content creation and social media. If you’re looking to create an internet marketing course but aren’t sure how much cash you can realistically make from it, this is the perfect course to create. You’ll learn how to drive traffic to your website, earn money online, and grow your business through online marketing.
Content Creation
If you’re into content creation, you’ll love what the HubSpot content creation course has to offer. This is a great choice for people who want to create an online course but don’t have any technical experience. The course teaches you the basics of HTML, CSS, and basic javascript so you can build a functional website from scratch. In addition, you’ll learn how to use content management systems like WordPress so you can build a professionally looking website without having to hire a web developer. This is a great course if you want to create a blog or documentation website that you can either monetize or use as a platform to grow your business. If you’re looking for the perfect blend of technical know-how and content creation, this is the course for you. At the end of the day, you’ll be able to launch an effective blog or website to document your journey and earn money online. You’ll also be able to import content from elsewhere on the web and repurpose it for your own purposes.
Social Media
If you’re looking to create an online course but want to focus more on the business side of things, you might want to consider creating a social media course. This is one of the most popular types of online courses currently on the market, and it’s easy to understand why. Social media is a fantastic tool for earning money online. You’ll learn how to build a digital presence on platforms like Facebook, Instagram, and Twitter so you can start engaging with potential customers. By regularly posting engaging content to social media, you’ll be able to drive traffic to your website and earn money online. The nice thing about social media is that you can set up automated tasks to continue posting content even while you’re asleep or resting.
Hopefully, this article gave you a better idea of how much money you can make from creating an online course. Just remember, it doesn’t happen overnight. You’ll have to put in the time to learn the necessary skills, build your audience, and then convert those audiences into paying customers. But, if you want to create an effective and profitable online course, these are the types of courses you should be creating.