I’m going to tell you a story that might sound familiar. You’re an experienced professional in your field – sales, marketing, HR, or technical support – and you want to make some extra cash. You’ve heard about earning money online and you’re wondering if there’s a way you can make a few bucks from home. You might be wondering how to make money from online coaching. Let’s dive in and see if there’s a way you can make some extra cash.
The Idea Of Online Coaching
Before we begin, let’s talk about why you might be interested in online coaching. One of the things that make the internet such a powerful tool is that it’s accessible to anyone. No matter where you are, what time of day it is, or what type of device you use, you’ll always be able to find information online. In a world that relies so much on technology, being able to access information quickly and easily is crucial. With that in mind, let’s talk about online coaching.
What is online coaching you might ask? In a nutshell, it’s when an experienced professional guides you through performing a task online. For example, you have a Google account, you might ask the coach to walk you through creating a blog. While this might sound like a mundane task, creating a successful blog that generates sales and conversions can take some time. Since Google is so dominant in internet research, having an experienced person walk you through each step of the way takes the stress out of the busy schedule and lets you get back to what’s important to you.
This kind of coaching provides a lot of value. The person guiding you has already performed the task many times and knows exactly what to look out for, what pitfalls to avoid, and how to make things go smoothly. Essentially, you’re getting someone’s undivided attention while they walk you through a process that they know well. This saves you both time and money. Instead of paying someone for 1-on-1 assistance, you’re getting the benefit of their expertise for the entire duration of the process. Plus, you’re supporting a fellow human being which I think we can all agree is a good thing.
Where Do You Start?
If you’re interested in online coaching, where do you start? The first step is to determine what type of expertise you need. Do you need help with marketing? Or, perhaps, you need someone to walk you through setting up an Amazon store? These are all essential questions to ask yourself before you begin your quest for online coaching.
How Do You Start?
Once you’ve determined the type of expertise you need, the next step is to figure out how to get started. Do you have a friend or family member who could help? Or, perhaps, you need to reach out to an agency that provides inbound marketing and growth strategies? Different avenues exist for you to begin building your coaching business. It’s a good idea to research and determine what’s the right fit for you.
Now, let’s dive into how you can make money from online coaching. There are four ways to make money from online coaching. Let’s take a look.
1. Digital Marketing & SEO
As we touched on in the previous section, your expertise and what you’re looking for could vary. If your focus is digital marketing and SEO, you might want to consider breaking out into a separate area of virtual coaching. If you’re only doing SEO, for example, you might consider charging more because you’re more experienced and knowledgeable in that area. The same goes for content marketing and social media. Consider what your specialties are and how you can best position yourself to be the go-to person for your chosen field. This will help you decide how much you should be charging.
2. Affiliate Marketing
If you’re interested in making money from online coaching but don’t want to get too technical, affiliate marketing might be the right option for you. Affiliate marketing is a type of performance-based marketing in which you’ll earn a commission based on the actions of others. For example, you’re an Airbnb affiliate marketer and you see someone is getting ready to leave, you could offer to show them the best places to eat and drink in their area. If they stay with you, you’ll earn a commission for that trip. You’ll need to do some research into the affiliate programs that are out there and how to get started with affiliate marketing. Once you’re up and running, you can consider this a source of passive income that’ll fund your digital nomad lifestyle.
3. E-Commerce
If you’re looking to make some fast cash, consider setting up an e-commerce store. An e-commerce store is simply an online marketplace where people can buy your products. If you’re just getting started, you might want to consider using Shopify. With Shopify, you can set up an e-commerce store in a few minutes and start selling your products.
Some e-commerce stores, like Amazon, accept and process payments through their platform. So, if you already have an Amazon account, you can use it to set up an e-commerce store. Otherwise, you can use a service like Bluehost to generate a professional-looking website with a shopping cart. Once you have a functioning e-commerce store, you can begin considering this as a source of income. It’s a quick and easy way to make cash without needing to worry about getting customers or making sales calls.
4. Freelancing
If you’re interested in becoming a full-time coach, consider breaking out on your own as a freelancer. As a freelancer, you’ll get paid to develop and deliver creative content for a variety of clients. Instead of delivering a pre-written sales pitch, you’ll be expected to articulate your ideas, concepts, and advice in a clear and concise manner. Since you’ll be doing all the writing, researching, and analyzing yourself, you can essentially get paid to learn. It’s a win-win. The more you learn, the more you’ll be able to charge. Don’t worry, you don’t have to decide now. Take some time to think about what type of business you want to build and how you want to go about building it. Once you’ve got a blueprint, you can begin reaching out to potential clients and setting up a schedule for meeting with them.
In summary, there are four basic ways you can make money from online coaching. Each one of these areas represents a separate niche within the online coaching industry. If your focus is on web design and SEO, you might want to consider breaking out into a separate area of virtual coaching. If you’re looking to become a full-time coach, consider taking the route of freelancing. Finally, if you want to break into the industry but aren’t sure how, consider becoming an affiliate marketer. Hopefully, this article will help you figure out what type of coach you want to be and how to get started. If you have any other questions, feel free to reach out to me- I’d be happy to help.