Hi, I’m Mike McDermott, founder of DollarSprout.com, a resource for anyone looking to make extra cash from home. In this video, I’ll teach you the ropes of online money making and how to be successful in online marketing in the future.
Whether you want to become a freelancer, a web designer or just want to make extra cash, you can find a side hustle that suits you. You can find many ways to make money online but only if you know how. In this video, I’ll teach you the basics of online marketing and how to find your niche.
The Basics Of Online Marketing
As the world becomes more digital, so does online marketing. In the past, you would’ve needed to have a team of people working together to gain success in online marketing. For example, you would’ve had a social media manager, a content creator, and potentially a web designer. These are all people who would’ve worked in tandem to create content, design websites, and establish online presences for small businesses.
However, due to the evolution of platforms like Hootsuite and Social Media Manager, which allow businesses to establish their own online presences, this process has become much less complex.
What is online marketing?
Simply put, online marketing is any type of marketing done through digital means, including email marketing, social media marketing, and online banner advertising. Essentially, any type of marketing that doesn’t occur in real life (so not TV or radio ads) can be considered online marketing. While it can be somewhat complicated, understanding the broad strokes is very important when getting started.
If you’re looking to make money online, you’ll need to start somewhere. A good place to start is with a small business such as a clothing rental company or a baby products online commerce store. The reason these are such good spots to start is because you can usually find the raw materials and equipment necessary to get the word out about your product or service. For example, if you want to start an online store selling baby clothes, you’ll need to purchase a small sewing machine and other equipment necessary to efficiently operate it.
Once you’ve got your sewing machine and a small storage area for all your sewing supplies, you can start designing maternity and baby wear outfits and sell them to customers. Keep a look out for trends as they emerge and use your social media accounts to establish yourself as an industry expert. You can use platforms like Hootsuite to easily manage your social media presence and gain credibility.
Set Up Your Own Blog
Blogs are a great way to build an audience who is interested in your content. When someone decides to start a blog, they are essentially inviting you or anyone interested in their niche to come check out their content.
To get started, simply select a platform like WordPress, which is free, and create a blog. WordPress makes it easy to update your blog with the various elements necessary to make it look presentable. When it comes to choosing a blog platform, make sure that you find one that is easily updatable and has a large audience. Don’t worry about the looks of your blog as you’ll be able to choose from a variety of free themes which give it a completely new look. To gain credibility, start a blog for a company you know and trust. For example, if you work for an e-commerce company and want to start a blog to promote their products, you can use your blog to showcase and sell their products. This gives you a chance to introduce the company to a larger audience while establishing your credibility as an expert in your industry.
How To Make Money Online In 2022
If you’re looking to make money online in the near future, you’ll need to start investing in digital marketing now. As previously stated, due to the evolution of platforms like Hootsuite and Social Media Manager, it is much easier to establish a digital presence now than it has ever been before. This is great for those wanting to make money online but who don’t want to get started the traditional way.
Depending on your time constraints and the amount of experience you have, you can decide whether you want to be a direct affiliate marketer, a display advertiser, or an affiliate marketer who’s also a display advertiser. The important thing to do is to establish yourself as an expert in your industry. Once you’ve got a decent sized audience, you can take advantage of affiliate marketing opportunities offered by platforms like Shopify and JVZoo. Direct affiliate marketing, as the name implies, is when you’re simply paying someone else to promote your product or service. Display advertising, as the name suggests, is when you’re paying to have your product or service promoted on a website or social media channel.
Choose a niche and build up a following. Once you’ve built a decent sized audience, you can use your social media accounts to connect with other content creators and potential affiliate marketers who are also interested in your niche. You can use platforms like Hootsuite to easily find and connect with people who share your interests.
Become A Blogger
Blogs can be used to generate both affiliate and direct income. If you’ve got a large enough audience, you can use your blog to promote products and services you’ve partnered with or discovered along the way. For example, if you’ve built up a following of 5,000 people on social media, you can use your blog to launch your own online store and promote products related to your niche. When you promote a product or service you’ve partnered with or discovered to be related to your niche, you’ll earn a commission.
The advantage of using a blog to promote products and services is that you’re able to choose a topic that you’re passionate about. This allows you to connect with other people who also have a passion for the topic you’re covering. For example, if you’re a foodie at heart and love to cook and eat great food, you can use your blog to document your cooking experiences or you can create a guide to help people achieve healthy living by changing how they eat. Either way, your blog will grow in popularity because you’re providing value to your audience.
How To Make Money Online In 2025
For those wanting to make money online in 2025, you’ll need to understand affiliate marketing. Essentially, affiliate marketing is when you’re earning a commission when someone clicks a link or buys a product that’s been pitched to them by way of your affiliate marketing campaign.
The first step to building an affiliate marketing campaign is to choose a niche. Just remember, your niche doesn’t necessarily have to be related to marketing or selling products online. For example, if you’ve got a large enough audience on social media, you can use your platform to connect with people who have similar interests to you. Once you’ve got a decent sized audience, you can use your social media accounts to find other content creators who are interested in creating specific pieces for your audience. This allows you to form a relationship where the writer will need your help to promote their products or services. Once the product or service is successfully sold, you’ll earn a commission.
You can also create an affiliate marketing strategy that spans multiple platforms, from social media to blogs and emails. For example, if you create an email list of 100,000 people and choose to invest in a blog, you’ll be able to create an affiliate marketing strategy that earns you $500 per month. If you’ve got a larger budget, you can choose to become a brand ambassador and earn $2000 per month or more. In this case, you’ll need to pitch products to large corporate entities who have a budget for brand ambassadorships.
The Evolution Of Online Marketing
As stated at the beginning of this article, the world of online marketing is always changing. As a result of constant technological advancement and the ever-evolving digital market, the methods and tools necessary to succeed change with it. Fortunately, the basics of creating an online marketing strategy and following a proven process remain the same.
Just remember that with the evolution of technology comes the ability to track and measure results with greater accuracy. As a result, the methods and tools necessary to succeed change with time to keep up with the advancements.