Facebook messaging is a free tool that allows users to type and send messages to each other. While there is some overlap with email, Facebook messaging is much more convenient as it does not require users to leave the site they are already on – Facebook.com.
In 2018 alone, Facebook messaging had a billion monthly active users, and that number is expected to reach two billion by the end of this year.
This is incredible growth for a simple messaging tool, and it shows just how much demand there is for messaging apps in general.
So how can you leverage this popularity to make money online?
Let’s delve into some of the ways in which you can make money with Facebook messaging.
Create a Facebook Group
One of the simplest ways to make money via Facebook messaging is to create and manage a Facebook group. If you already have a Facebook account, you can log in and head to the Groups section of your profile. From here you can search for and join existing groups or create a group for yourself.
Groups are a great place to share content and information with other people who share your interests. You can create a public group for anyone to join, or you can create a closed group for people you know or trust. The only thing you need to do is apply the rules to your own advantage.
What are the rules? Well, you can give people who join your group different permissions so that they can only see or do certain things on your behalf—like posting on your behalf, inviting people to join your group, or setting the group’s topic or direction. You can decide who can join your group and what they can do.
For example, you can have a group for your freelance writing business, and you can give the group write access to your content. Or you can have a group for women in technology, and you can give that group the ability to post on your behalf.
You can apply these rules to existing groups, or you can create a brand new group and start from scratch. The choice is completely up to you.
Curate And Post Content For Free
One of the things that makes Facebook so popular is that it’s a place people go to get news, keep up with friends, and share various interests. While much of what people come back for continues to be free, Facebook has monetized many of its features over the years with advertisements, prompting people to pay to avoid ads or to access certain types of content.
This is one of the main reasons behind why creating and curating content for Facebook is such a lucrative business model, and it’s still a popular one today. You can use different tactics to earn money with Facebook, but the majority of the strategies revolve around curating content for the platform.
If you’re someone who understands the need for business intelligence and analysis, then you can consult for businesses on their digital marketing strategies, setting up Facebook groups, or curating content for relevant platforms like Twitter and Instagram. So instead of just making money via paid advertising, you can earn money by bringing in business clients who value your expertise.
This is one of the oldest forms of online marketing and one of the most effective as well. Essentially, you sign up to an affiliate marketing program with a company like Commission Junction, ShareASale, or Click Bank — which all offer affiliate marketing programs — and then you promote certain products or services from brands and earn a commission when someone clicks a monetized link or buys a product that’s promoted on your behalf.
It’s a win-win for both you and the company, as you gain credibility and exposure via social media while the company makes money from a pool of active customers. Just be sure to track the results of your campaigns carefully — companies like Google Analytics make this process incredibly easy. Affiliate marketing is a great way to make money online without the need for a large following or constant engagement with your audience. Simply sign up, promote a product or service that you believe in, and track the results of your efforts. If you’re interested, you can even try out different affiliate marketing programs to see which one suits you best.
Similarly, you can sign up for a Cost-Per-Action (CPA) marketing program where you’re paid per lead or per sale as an affiliate marketer. For example, you might sign up with a company like OptinMonster or ClickBank, which offer various types of CPA marketing platforms. When a potential customer clicks a monetized link or makes a purchase after being engaged with your content, you’ll be compensated. You don’t need to commit to specific products to make money via CPA marketing — any product or service that you can promote online will do.
You can also try out paid blogging, where you’ll be paid to write content for different companies and businesses. You’ll need a reliable source of income to make money via this route, so you’ll need to have a steady stream of cash coming in every month. You can find paid blogging opportunities in the form of affiliate marketing gigs, sales jobs, and even some legitimate blogging platforms like HubSpot and WordPress earn money via paid blogging. This is another great way to make money online without having to establish a significant audience or engage with huge amounts of people. Simply find a relevant niche, build a following, and then pitch different companies for blogging opportunities.
So as you can see, there are many ways to make money via Facebook messaging. However, these are all passive income ideas — you don’t need to put in a massive amount of effort to make money online using this tool. Simply find a relevant niche, build a following, and then sit back and enjoy the benefits.